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ApunKaChoice » Article » Box office update: 'Rakta Charitra' opens well in south; 'Jhootha Hi Sahi' dull
 

Box office update: 'Rakta Charitra' opens well in south; 'Jhootha Hi Sahi' dull

Mallika’s ‘Hisss’ has a fair start
By Aparajita Ghosh
Sat, Oct 23, 2010 08:29:54 GMT
 

Box office update: 'Rakta Charitra' opens well in south; 'Jhootha Hi Sahi' dull
Three films releasing on the same day are most likely to eat into each other’s business. But there’s not much to bite into, if the reports of the opening day collections are to go by.

Rakta Charitra, Ram Gopal Varma’s most violent film to date, had an excellent start in Andhra Pradesh. The film’s Telugu version is running to house-full shows, and the reason could be that the film is based on the story of the bloody rise to power of the Andhra politico Paritala Ravi, played by Vivek Oberoi in the film. In the north, however, Rakta Charitra (Hindi) got a below average response from cine buffs, with mere 25 to 30 percent occupancy in theatres.

In comparison, Jhootha Hi Sahi, starring John Abraham and Pakhi, had a better start with about 35 to 40 percent occupancy, but the mixed reviews it has got from critics isn’t going to help it pick up much in the days ahead.

On the other hand, Mallika Sherawat’s Hisss, which has been unanimously panned by every critic, had a good start at single screen theatres. But the bad reviews and negative word of mouth might slow its run at box office.

Both Jhootha Hi Sahi and Hisss have got a poor start at the UK box office.

Which of the three films will sail and which will sink at box office will be clearer by Monday.
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