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ApunKaChoice » Article » Box office update: 'Guzaarish' picks up after a slow start
 

Box office update: 'Guzaarish' picks up after a slow start

The positive word of mouth doing the trick
By Aparajita Ghosh
Sat, Nov 20, 2010 08:21:42 GMT
 

In the festive season when madcap comedies are all the rage, Sanjay Leela Bhansali’s dark and broody film Guzaarish wasn’t expected to get a great opening anyway.

The film, starring Hrithik Roshan and Aishwarya Rai and directed by Sanjay Leela Bhansali, had an average, or even below average opening at many multiplexes in major cities. But as the rave reviews began to come in from critics, and the positive word of mouth from the viewers began to spread around, the film picked up in the evening shows.

Multiplexes in cities like Mumbai, Delhi, Bangalore and Pune saw greater footfalls in the evening. The collection is likely to go up further on Saturday and Sunday.

Given the fact that the film has no major competition at box office except from Golmaal 3 which released two weeks back, Guzaarish is expected to do a decent business in its first week.

We will provide you the box office collections of the film soon. Keep watching this space.
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