ApunKaChoice.com
site  movies  celebs  music  news  showtimes  user  
Hello, Stranger Login | Sign up
ApunKaChoice » Article » Shahrukh Khan launches 'Ra.One' channel on YouTube
 

Shahrukh Khan launches 'Ra.One' channel on YouTube

Shahrukh Khan has launched custom-built movie channel for Ra.One on YouTube
By ApunKaChoice
Tue, Sep 27, 2011 04:27:02 GMT
 

Shahrukh Khan launches 'Ra.One' channel on YouTube
Taking the promotions of his dream project Ra.One to a new level, Shahrukh Khan on Monday launched a custom-built Ra.One channel on YouTube.

As a result of SRK’s tie-up with YouTube, he can use the movie channel on YouTube to offer videos of all the events related to the film, like the Ra.One premiere, red carpet events planned in London, behind the scene shots, uncut footage of the star cast, and even his own musings.

The movie channel will also host games and give chance to users to create their own promos from clips, music and dialogues of the film. It’s an interactive concept.

Talking about the concept, Shahrukh told the reporters in Mumbai: “This concept goes well with my Ra.One as the film is about digital world...computer and all. So I launched it on a digital platform like YouTube. Besides, it will help me take the film to more people. I am thrilled and excited about it.”

YouTube has been used by Hollywood production houses for the promotion of their films. Shahrukh is the first Bollywood star to tie up with the online video platform and Ra.One movie channel is the first customised channel of its kind to be released in India for a Bollywood movie on YouTube.

“YouTube has been an integral platform for movie promotions in Hollywood. Since I wanted to do something that has never been done for any Indian film...so for RA.One I leveraged upon this potential of digital media,” Shahrukh said.

Ra.One is slated to release on Diwali.
Pics - Katrina Kaif’s wardrobe malfunction
 
Box Office report: 'Mausam' is Shahid Kapoor’s biggest opener
YOU MIGHT ALSO LIKE
Not nervous to host a TV show after failing thrice: Shah Rukh Khan
Not nervous to host a TV show after failing thrice: Shah Rukh Khan
Shah Rukh Khan and music composers Vishal-Shekhar part ways
Shah Rukh Khan and music composers Vishal-Shekhar part ways
Spot the difference: AbRam looks like charming dad Shah Rukh Khan
Spot the difference: AbRam looks like charming dad Shah Rukh Khan
Shah Rukh Khan in Farah Khan’s next film!
Shah Rukh Khan in Farah Khan’s next film!
Tags :
,
comments powered by Disqus


 
Now Trending : Salman Khan | Shahrukh Khan | Ranbir Kapoor | Aishwarya Rai | Katrina Kaif | Kareena Kapoor | Priyanka Chopra | Poonam Pandey | Sherlyn Chopra | Alia Bhatt | New Hindi Movies

Photo Galleries 

Pix: Ayushmann Khurrana, Bhumi Pednekar play Holi

Watch: New ‘Avengers: Age of Ultron’ trailer is freaking awesome!

Watch: Sunny Leone grooves to song ‘Saiyaan Superstar’ from ‘Ek Paheli Leela’

Emraan Hashmi, Amyra Dastur at 'Mr X' trailer launch

Can’t refuse anything Kiran says: Aamir Khan

Arjun Kapoor in Farah Khan’s kitchen

Trailer & Stills: Emraan Hashmi is invisible man on a mission in 'Mr X'

Anushka Sharma launches Charles and Keith NH10 collection
Wallpapers 

Nh10 Wallpapers

Ek Paheli Leela Wallpapers

Shamitabh Wallpapers

Bombay Velvet Wallpapers

Khamoshiyan Wallpapers

Priyanka Chopra Wallpapers
Hot Celebrities 

Priyanka Chopra

Aishwarya Rai

Angela Jonsson
New Movies 

Dum Laga Ke Haisha

Ab Tak Chhappan 2

Kingsman: The Secret Service
Videos 

Hrithik Roshan, Katrina Kaif sizzle together in song 'Meherbaan'

'Finding Fanny' song 'Shake Your Bootiya'

Sonam Kapoor grooving to the party anthem ‘Abhi Toh Party Shuru Hui Hai’

Hrithik Roshan and Katrina Kaif wow in ‘Bang Bang’ song video 'Tu Meri'

Shahid Kapoor in the 'Haider' song ‘Bismil’

‘Raja Natwarlal’ song ‘Namak Paare’ featuring Emraan Hashmi, Humaima Malick


Copyright © ApunKaChoice.com
ApunKaChoice.com : Latest Bollywood News, Bollywood Movies Reviews, Bollywood Wallpapers
privacy policy
Partner Sites : Sports - CricketZone - IndiaExpress.com [ Mobiles Festivals Bikes Cars ] - CardWeaver

photo gallery - new movies - celebs - wallpapers - the celeb A-Z - News & Gossip - Music - Video - Hot Topics
Anushka Sharma - Katrina Kaif - Kareena Kapoor - Priyanka Chopra - Deepika Padukone - Sonakshi Sinha - Aishwarya Rai - Poonam Pandey - Sherlyn Chopra
Salman Khan ( Bigg Boss 6 ) - Shahrukh Khan - Shahid Kapoor - Hrithik Roshan - Aamir Khan - Ranbir Kapoor