ApunKaChoice.com
site  movies  celebs  music  news  showtimes  user  
ApunKaChoice » Article » Shahrukh Khan launches 'Ra.One' channel on YouTube
 

Shahrukh Khan launches 'Ra.One' channel on YouTube

Shahrukh Khan has launched custom-built movie channel for Ra.One on YouTube
By ApunKaChoice
Tue, Sep 27, 2011 04:27:02 GMT
 

Shahrukh Khan launches 'Ra.One' channel on YouTube
Taking the promotions of his dream project Ra.One to a new level, Shahrukh Khan on Monday launched a custom-built Ra.One channel on YouTube.

As a result of SRK’s tie-up with YouTube, he can use the movie channel on YouTube to offer videos of all the events related to the film, like the Ra.One premiere, red carpet events planned in London, behind the scene shots, uncut footage of the star cast, and even his own musings.

The movie channel will also host games and give chance to users to create their own promos from clips, music and dialogues of the film. It’s an interactive concept.

Talking about the concept, Shahrukh told the reporters in Mumbai: “This concept goes well with my Ra.One as the film is about digital world...computer and all. So I launched it on a digital platform like YouTube. Besides, it will help me take the film to more people. I am thrilled and excited about it.”

YouTube has been used by Hollywood production houses for the promotion of their films. Shahrukh is the first Bollywood star to tie up with the online video platform and Ra.One movie channel is the first customised channel of its kind to be released in India for a Bollywood movie on YouTube.

“YouTube has been an integral platform for movie promotions in Hollywood. Since I wanted to do something that has never been done for any Indian film...so for RA.One I leveraged upon this potential of digital media,” Shahrukh said.

Ra.One is slated to release on Diwali.
Pics - Katrina Kaif’s wardrobe malfunction
 
Box Office report: 'Mausam' is Shahid Kapoor’s biggest opener
YOU MIGHT ALSO LIKE
Watch: New 'Dilwale Dulhania Le Jayenge' trailer celebrates film’s 1000 weeks
Watch: New 'Dilwale Dulhania Le Jayenge' trailer celebrates film’s 1000 weeks
Salman Khan jokes about morphed smooch photo with Shah Rukh Khan
Salman Khan jokes about morphed smooch photo with Shah Rukh Khan
Priceless photos: Salman Khan, Shah Rukh Khan bond like best friends at Arpita Khan wedding reception
Priceless photos: Salman Khan, Shah Rukh Khan bond like best friends at Arpita Khan wedding reception
Shah Rukh Khan’s 'Happy New Year' goes to Marrakech film fest
Shah Rukh Khan’s 'Happy New Year' goes to Marrakech film fest
Tags :
,
comments powered by Disqus


 
Now Trending : Salman Khan | Shahrukh Khan | Ranbir Kapoor | Aishwarya Rai | Katrina Kaif | Kareena Kapoor | Priyanka Chopra | Poonam Pandey | Sherlyn Chopra | Alia Bhatt | New Hindi Movies

Photo Galleries 

Sunny Deol gets his tyre repaired by Adil Hussain

Ajay Devgn launches ‘Action Jackson’ theme song

Tevar: Sonakshi Sinha shakes a leg at ‘Radha Nachegi’ song launch

Priyanka Chopra attends cousin Mannara’s ‘Zid’ music success party

Pix: Arpita Khan-Aayush Sharma begin married life in new home

Spotted: Deepika Padukone shooting for ‘Piku’ in Gurgaon

Sania Mirza appointed UN Goodwill Ambassador

Emraan Hashmi, Randeep Hooda promote ‘Ungli’ in Delhi
Wallpapers 

Happy Ending Wallpapers

Ali Fazal Wallpapers

Rang Rasiya Wallpapers

Kill Dil Wallpapers

Super Nani Wallpapers

Ungli Wallpapers
Hot Celebrities 

Katrina Kaif

Shruti Haasan

Sherlyn Chopra
New Movies 

Happy Ending

Dumb And Dumber To

Kill Dil
Videos 

Hrithik Roshan, Katrina Kaif sizzle together in song 'Meherbaan'

'Finding Fanny' song 'Shake Your Bootiya'

Sonam Kapoor grooving to the party anthem ‘Abhi Toh Party Shuru Hui Hai’

Hrithik Roshan and Katrina Kaif wow in ‘Bang Bang’ song video 'Tu Meri'

Shahid Kapoor in the 'Haider' song ‘Bismil’

‘Raja Natwarlal’ song ‘Namak Paare’ featuring Emraan Hashmi, Humaima Malick


Copyright © ApunKaChoice.com
ApunKaChoice.com : Latest Bollywood News, Bollywood Movies Reviews, Bollywood Wallpapers
privacy policy
Partner Sites : Sports - CricketZone - IndiaExpress.com [ Mobiles Festivals Bikes Cars ] - CardWeaver

photo gallery - new movies - celebs - wallpapers - the celeb A-Z - News & Gossip - Music - Video - Hot Topics
Anushka Sharma - Katrina Kaif - Kareena Kapoor - Priyanka Chopra - Deepika Padukone - Sonakshi Sinha - Aishwarya Rai - Poonam Pandey - Sherlyn Chopra
Salman Khan ( Bigg Boss 6 ) - Shahrukh Khan - Shahid Kapoor - Hrithik Roshan - Aamir Khan - Ranbir Kapoor