|This Eid, Salman Khan created an opening day box office record with Bodyguard taking in Rs 21 crores. Now, Shahrukh Khan might just beat the record on 26th of October, Diwali day, with Ra.One.
The SRK marketing machine has been working on all cylinders, with Shahrukh crisscrossing across all of India, announcing tie-ups by day and night, seriously is there anything that SRK does not endorse or Ra.One does not have a tie-up with.
But all things considered, breaking Salman Khan’s box office record will take something special, and surely Shahrukh Khan has packed in all the masala to make for a dhamakadar Diwali at the box office.
Songs by International pop-stars, world class special effects, SRK as super-hero G.One, chammak challo Kareena Kapoor, heart-throb Arjun Rampal as super-villain Ra.One, recently added action-packed cameos by Sanjay Dutt and Priyanka Chopra and even a last minute addition to the movie - a cameo by superstar Rajinikanth. Shahrukh surely has left no stone unturned to ensure success to his dream project.
To add to that, Ra.One has been dubbed in Tamil and Telegu, and will also have a simultaneous release in 3D, with tickets for the 3D version costing much more! All things considered, it does seem that Shahrukh Khan has the right mix to shatter the box office record.
Ra.One will be releasing on Diwali day, we will know where it ends up soon enough.