ApunKaChoice.com
site  movies  celebs  music  news  showtimes  user  
Hello, Stranger Login | Sign up
ApunKaChoice » Article » Akshay Kumar’s unique promotional strategy for ‘Special Chabbis’
 

Akshay Kumar’s unique promotional strategy for ‘Special Chabbis’

Akshay gets innovative for Special Chabbis
By Indo-Asian News Service
Fri, Dec 21, 2012 06:11:41 GMT
 

There is a reason why Akshay Kumar is not talking too much about his upcoming Bollywood film ‘Special Chabbis’. Read on.

Akshay Kumar joins the league of Aamir Khan and Shahrukh Khan, known for their unique promotional strategies. He too has devised an innovative marketing concept to promote his upcoming movie Special Chabbis.

A brain child of Akshay, the promotional trailer revolves around CBI raids on politicians' houses. The 45-year-old, who has been keeping purposely mum about Special Chabbis, is using it to build up interest in the movie.

"Akshay Kumar has consciously stayed away from talking about this film at all. He has kept it under wraps, so that he could do a teaser campaign about raids in various cities of India by a group of CBI officers," a source said.

A real-life heist drama, Special Chabbis is directed by Neeraj Pandey of A Wednesday fame. It also stars Manoj Bajpai, Jimmy Shergill and Anupam Kher.

The Special Chabbis trailer will be released with Dabangg 2, which is coming out Friday.
Check out: Anushka Sharma takes a dip in village pond!
 
Amitabh Bachchan heaps praise on Tamil film Industry
YOU MIGHT ALSO LIKE
Lisa Haydon ‘shaukeen’ of Akshay Kumar’s unshaved look
Lisa Haydon ‘shaukeen’ of Akshay Kumar’s unshaved look
Watch 'The Shaukeens' trailer: Will Akshay Kumar play spoilsport to three horny old men?
Watch 'The Shaukeens' trailer: Will Akshay Kumar play spoilsport to three horny old men?
Sneak peek: Akshay Kumar, Rana Daggubati as undercover agents in ‘Baby’
Sneak peek: Akshay Kumar, Rana Daggubati as undercover agents in ‘Baby’
Bollywood hails success of India’s maiden Mars mission
Bollywood hails success of India’s maiden Mars mission
Tags :
,
,
,
, ,
comments powered by Disqus


 
Now Trending : Salman Khan | Shahrukh Khan | Ranbir Kapoor | Aishwarya Rai | Katrina Kaif | Kareena Kapoor | Priyanka Chopra | Poonam Pandey | Sherlyn Chopra | Alia Bhatt | New Hindi Movies

Photo Galleries 

Gorgeous Alia Bhatt unveils ‘Alia Bhatt for Jabong’ collection

Photos: ‘Bigg Boss 8’, Episode 8

Style Check: Priyanka Chopra, Aditi Rao Hydari, Lisa Haydon, Kangana Ranaut most stunning at GQ Awards

Trailer & stills: Emraan, Kangana, Randeep show their middle figure to the corrupt in ‘Ungli’

Bhagyashree on the ramp for Amy Billimoria

Gorgeous Soha Ali Khan walks down the ramp

Riteish Deshmukh, Huma Qureshi at SMW Mumbai

Kalki Koechlin at Dessange Paris Salon first anniversary
Wallpapers 

Bang Bang Wallpapers

Desi Kattey Wallpapers

Balwinder Singh... Famous Ho Gaya Wallpapers

Daawat-e-ishq Wallpapers

Khoobsurat Wallpapers

Happy New Year Wallpapers
Hot Celebrities 

Diana Penty

Lara Dutta

Sherlyn Chopra
New Movies 

Balwinder Singh... Famous Ho Gaya

Desi Kattey

3 A.m.
Videos 

Hrithik Roshan, Katrina Kaif sizzle together in song 'Meherbaan'

'Finding Fanny' song 'Shake Your Bootiya'

Sonam Kapoor grooving to the party anthem ‘Abhi Toh Party Shuru Hui Hai’

Hrithik Roshan and Katrina Kaif wow in ‘Bang Bang’ song video 'Tu Meri'

Shahid Kapoor in the 'Haider' song ‘Bismil’

‘Raja Natwarlal’ song ‘Namak Paare’ featuring Emraan Hashmi, Humaima Malick


Copyright © ApunKaChoice.com
ApunKaChoice.com : Latest Bollywood News, Bollywood Movies Reviews, Bollywood Wallpapers
privacy policy
Partner Sites : Sports - CricketZone - IndiaExpress.com [ Mobiles Festivals Bikes Cars ] - CardWeaver

photo gallery - new movies - celebs - wallpapers - the celeb A-Z - News & Gossip - Music - Video - Hot Topics
Anushka Sharma - Katrina Kaif - Kareena Kapoor - Priyanka Chopra - Deepika Padukone - Sonakshi Sinha - Aishwarya Rai - Poonam Pandey - Sherlyn Chopra
Salman Khan ( Bigg Boss 6 ) - Shahrukh Khan - Shahid Kapoor - Hrithik Roshan - Aamir Khan - Ranbir Kapoor