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ApunKaChoice » Article » Kareena Kapoor to launch ‘Bebo’ denims with foreign label?
 

Kareena Kapoor to launch ‘Bebo’ denims with foreign label?

Kareena Kapoor to design 'Bebo' line for foreign label?
By Indo-Asian News Service
Wed, Jul 10, 2013 14:30:52 GMT
 

Buzz is that Kareena Kapoor has been approached to launch her own denim line with a foreign brand.

Bollywood actress Kareena Kapoor, who is lovingly called Bebo, has reportedly been approached by an international brand to design a signature denim line under her nickname.

A source says that Kareena, who once hogged limelight for becoming a size zero, was approached by the brand as her appearances and presence impressed many.

"Whenever Kareena gets associated with a fashion or health initiative, it always goes on to be very successful. Apart from that, she is always impeccably dressed and has an international appeal. These are the qualities that the brand is looking for,” said the source in a statement.

Kareena Kapoor, who forayed into the Hindi film industry in 2000 with Refugee, endorses several brands here, and is considered a trend setter of sorts in the industry.
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