ApunKaChoice.com
site  movies  celebs  music  news  showtimes  user  
ApunKaChoice » Article » 'Madras Cafe' not a mass entertainer: John Abraham
 

'Madras Cafe' not a mass entertainer: John Abraham

'Madras Cafe' will be for selective audiences: John Abraham
By Uma Ramasubramaniam (IANS)
Sat, Aug 03, 2013 10:58:50 GMT
 

'Madras Cafe' not a mass entertainer: John Abraham
Madras Cafe is not a mass entertainer like Dostana or other Bollywood potboilers, says actor and producer John Abraham.

With no confusion or ambiguity in his mind, model-actor-producer John Abraham is aggressively promoting his ready-to-release Madras Cafe, saying it is not a multiplex movie and that he is targetting selective audiences who can appreciate it.

After his first successful production venture Vicky Donor, this is his second film and he is also acting in it.

"We are very clear that we are not a multiplex film," John told IANS, adding that a limited number of prints were being released. "We are not apologetic about this. We are not trying to make our film a mass entertainer."

"I am an actor and can make 10 other mass entertainers, but this film is to reach out to a specific audience and I don't have a problem with that. I don't have a problem if I find my audience on Monday. I will be very happy if I find my audience on Monday," he said.

Directed by Shoojit Sircar, "Madras Cafe", a spy thriller high on action, features John Abraham and Nargis Fakhri in the lead. It is slated for an Aug 23 release.

Busy promoting the film, John said: "This is a political thriller and each film has its own audience. We have to find our audience for the film.

"This is not a Welcome Back or a Dostana where you get your audience. For this film, you have to search for your audience. I am sure people will appreciate the effort that we have put in; at least that's the intention with which we have done it. I hope it does not go unnoticed."

Nowadays, filmdom has a new yardstick to measure a film's box office success - the Rs.100 crore club.

But John Abraham doesn't agree with this, saying: "All Rs.100 crore films are not the greatest films. There are Rs.20 crore to Rs.30 crore films that are brilliant."

"As an actor I am doing 'Welcome Back' and 'Dostana 2'. I am doing the most commercial films which will go beyond any numbers, but it's important to make a film like 'Madras Cafe'. I am very proud of the film," he added.

He may have his fundas clear about the release, but he admits that producing films is a daunting task.

"As an actor you only think about your acting. Now that I am a producer, I have understood how much responsibility is on your shoulders. It's very difficult and challenging.

"I did an MBA. Before modeling, I was interested in advertising, so to present a film is my passion. As a producer it became a progression. Being an actor is great, but being a producer is very difficult," the 40-year-old said.

He also shows a bent towards regional cinema.

John Abraham, a half Malayalai, said: "I can't speak Malayalam, but yes I accept my interest in Malayalam films. I would like to do some guest appearance with Mammootty and Dilip to start with. I really believe their cinema is unbelievable. You have to see Malayalam films to see their depth. I am a very proud half Malayali."

John's father is a Malayali, while his mother is a Parsi.
Pics: Veena Malik watches 'Silk Sakkath Hot' with fans
 
Style Check: Deepika Padukone, Sonam Kapoor and Kareena Kapoor among the best-dressed of the week
YOU MIGHT ALSO LIKE
Fans vote Salman Khan as Best Action Hero in Bollywood
Fans vote Salman Khan as Best Action Hero in Bollywood
Sultry Nathalia Kaur to recreate 'Dan Dan Cheeni' magic for John Abraham?
Sultry Nathalia Kaur to recreate 'Dan Dan Cheeni' magic for John Abraham?
John Abraham teams up with Aishwarya Rai Bachchan in 'Jazbaa'
John Abraham teams up with Aishwarya Rai Bachchan in 'Jazbaa'
Fans vote Ranbir Kapoor-Deepika Padukone break-up as most heartbreaking
Fans vote Ranbir Kapoor-Deepika Padukone break-up as most heartbreaking
Tags :
,
comments powered by Disqus


 
Now Trending : Salman Khan | Shahrukh Khan | Ranbir Kapoor | Aishwarya Rai | Katrina Kaif | Kareena Kapoor | Priyanka Chopra | Poonam Pandey | Sherlyn Chopra | Alia Bhatt | New Hindi Movies

Photo Galleries 

Sachin Tendulkar, Helen at Giants International award ceremony

Dia Mirza at Signature Studio store launch

Farhan Akhtar, Anurag Kashyap, Kiran Rao at Mumbai Film Festival presser

'Kill Dil' Trailer: What will Ranveer, Parineeti, Ali Zafar, Govinda kill for?

Parineeti Chopra, Aditya Roy Kapur promote ‘Daawat-e-Ishq’ in Delhi

Salman Khan launches ‘Tamanchey’ song ‘In Da Club’

Sonam Kapoor, Fawad Khan, Kirron Kher at Wagah Border

Watch 'Bang Bang' title song: Hrithik Roshan, Katrina Kaif’s magical moves!
Wallpapers 

Daawat-e-ishq Wallpapers

Khoobsurat Wallpapers

Happy New Year Wallpapers

Creature 3d Wallpapers

Finding Fanny Wallpapers

Akshay Kumar Wallpapers
Hot Celebrities 

Kamal Haasan

Hrithik Roshan

Sushant Singh Rajput
New Movies 

Khoobsurat

Daawat-e-ishq

The Maze Runner
Videos 

Hrithik Roshan, Katrina Kaif sizzle together in song 'Meherbaan'

'Finding Fanny' song 'Shake Your Bootiya'

Sonam Kapoor grooving to the party anthem ‘Abhi Toh Party Shuru Hui Hai’

Hrithik Roshan and Katrina Kaif wow in ‘Bang Bang’ song video 'Tu Meri'

Shahid Kapoor in the 'Haider' song ‘Bismil’

‘Raja Natwarlal’ song ‘Namak Paare’ featuring Emraan Hashmi, Humaima Malick


Copyright © ApunKaChoice.com
ApunKaChoice.com : Latest Bollywood News, Bollywood Movies Reviews, Bollywood Wallpapers
privacy policy
Partner Sites : Sports - CricketZone - IndiaExpress.com [ Mobiles Festivals Bikes Cars ] - CardWeaver

photo gallery - new movies - celebs - wallpapers - the celeb A-Z - News & Gossip - Music - Video - Hot Topics
Anushka Sharma - Katrina Kaif - Kareena Kapoor - Priyanka Chopra - Deepika Padukone - Sonakshi Sinha - Aishwarya Rai - Poonam Pandey - Sherlyn Chopra
Salman Khan ( Bigg Boss 6 ) - Shahrukh Khan - Shahid Kapoor - Hrithik Roshan - Aamir Khan - Ranbir Kapoor