The Imtiaz Ali directorial has collected around Rs.15 crore in India, leaving “Darr @ The Mall” far behind despite both films reportedly hitting around same number of screens i.e approximately 800 in the country Feb 21.
“‘Darr@The Mall’ has earned around Rs.3.5 crore in four days. 'Highway' has collected between Rs.15 crore and Rs.15.5 crore,” Rajesh Thadani of Multimedia Combines told IANS.
Puneet Sahay of Spice Cinemas says “Highway”, co-produced by Imtiaz Ali and Sajid Nadiadwala, picked up well on weekend.
“The occupancy on the opening day was only 42 percent. It picked up on Saturday with 78 percent occupancy. ‘Highway’ did better on Sunday with 83 percent occupancy. The audience appreciated Alia’s acting and also the picturisation,” said Sahay and added: "On Monday, the occupancy dropped to 35 percent."
"‘Darr @ The Mall' is not doing well. It was around 20 percent in first three days and on Monday only 15 percent," he said.