|Salman Khan’s latest release Kick has hit the box office like a tsunami. The film opened to many packed houses on Friday morning.
As expected, Kick is slated to break the box office records. Firstly, the film released on around 4400 screens in India alone. The morning shows at many centres opened housefull and at other centres the occupancy ranged from 60 percent to 80 percent. This is a phenomenal start, and considering the wide release, the film is set to become the biggest opener of the year 2014.
Let’s not forget that Kick has released on a non-holiday and has hit the theatres in the run up to Eid-ul-Fitr. The month of Ramadan which keeps a lot of viewers away is not over yet.
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To give you a perspective, Salman Khan’s biggest opening film to date is Ek Tha Tiger. It made Rs. 32.93 crore net on the first day which was a holiday (15 August 2012). It remains to be seen if Kick, directed by Sajid Nadiadwala, will surpass that despite being a non-holiday opener.
Also featuring Jacqueline Fernandez, Randeep Hooda and Nawazuddin Siddiqui, Kick is sure to surpass Salman’s previous release 'Jai Ho' in terms of opening day business. Jai Ho had made Rs. 17.75 crore on 24 January 2014.
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The positives in favour of Kick are aplenty. It’s an Eid release and will pick hugely on Eid holiday next week. It has no competition at the box office for two weeks. The next big release would be Akshay Kumar’s Entertainment on August 8.
So watch this space. ApunKaChoice will bring you all the dope on the box office performance of Kick every day.