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ApunKaChoice » Article » Love Aaj Kal a box office winner for Saif
 

Love Aaj Kal a box office winner for Saif

“The mango people” fall in love with ‘Love Aaj Kal’
By Malaika Mehta
Tue, Aug 04, 2009 07:37:25 GMT
 

I don’t know about you but I came out of watching ‘Love Aaj Kal’ with a softer heart and feeling as though my own personal love story was special too. The film made me hold my loved one that little bit closer and daydream just that little bit more. Now, that’s the power of love.

So how does that power translate into the digits that matter, the box office figures? Pretty darn well it seems, with the movie taking net collections of Rs 8 crores in India on Friday alone.

This makes the Eros International and Illuminati Films’ new offering the second highest opener ever after Ghajini which amassed Rs 9.25 crores on the day of its release.

The auspicious start is continuing with the Saif Ali Khan and Deepika Padukone starrer playing to over 90% occupancy across screens in Mumbai and other metro areas with many theatres showing back to back screenings to keep up with demand.

The showing in international markets has been just as strong with the flick grossing $260,000 in the US on it’s opening day and £125,000 in the UK (surpassing Ghajni’s first day haul of £95,000).

All in all, a perfect start for Saif’s first home production!

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