Shah Rukh Khan – Bollywood's most popular salesman of brands 21st June 2007
09.01 IST
By Agencies
Superstar Shah Rukh Khan not only rules Bollywood but also the advertising world.
According to the recent service tax collections SRK is the most popular salesman of brands.
Excise officials say that SRK alone paid Rs 4.8 crore as service tax last year, which is nearly 10 per cent of his annual Rs 50 crore income from advertisements.
Next in line is Bollywood mega superstar Amitabh Bachchan who is second highest contributor to service tax in the film industry followed by son Abhishek Bachchan .
The Big B paid Rs 1.50 crore while Abhishek paid Rs 1 crore the same as Rani Mukherjee who tops among actresses.
Service tax paid by Bollywood actors comes under the brand ambassador's sector, which is one of 104 sectors that the Central Excise collects tax from in Mumbai.
Last year, the Central Excise department had collected nearly Rs 12,000 crore in the form of service tax from various sectors like Insurance companies, Banking and Finance and Phone services.
The officials say that with the increasing involvement of film stars in promoting new brands, Bollywood is increasingly becoming one of the major sectors of tax collection.
Shah Rukh Khan – Bollywood's most popular salesman of brands
