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Shilpa Shetty – the coolest one
22nd Sept 2007 14.01 IST
By Agencies

According to the 'Cool Brands Council' in Britain, Shilpa Shetty is "one of the coolest things to happen to humankind over the last year".

Yes, Shilpa has joined an exclusive list of the 'coolest celebrities' chosen by the British public and the Council – a group of style gurus, designers and commentators from Britain.

This puts her amongst the likes of world famous sportsman David Beckham, supermodel Kate Moss and the British Prime Minister Gordon Brown, and makes her the first Indian ever to bag this honour.

No wonder Shilpa's indefatigable publicist Dale Bhagwagar is beaming with enthusiasm. "Wow. So now, India's 'hottest figure' is Britain's 'coolest girl'," he exclaims with a broad smile. "That's some kinda temperature fluctuation, but being her publicist, I simply love it," he adds.

"Shilpa isn't aware of this list yet, but it sure would be flattering for her," quips the PR expert.

"Shilpa was already a big name in India before 'Big Brother' happened. She has had her lot of die-hard fans; some for her acting abilities, some for her sex appeal, some for her dusky looks, some for her perfect physique and some for her dance talents. It's just that after 'Big Brother', her popularity zoomed worldwide. It was kind of a transition of her image from actress to diva.

Actually, it is her fans and public, who have put her on this pedestal. She's remained the same person. But perceptions have changed. Suddenly, everyone expects the world out of her," the publicist comments.

So does he believe, Shilpa will be able to live up to these great expectations? "I guess, she's doing fine on the progress chart. One step at a time – and strong steps, indeed. Two of her movies, Metro and Apne , released this year.

'Metro' got her a lot of critical acclaim and proved to be a big success at the box-office, while 'Apne' did extremely well in North India. Since then, she launched her perfume S2 in UK; delved into production and made a DVD video on yoga for the UK and Dubai market under her banner S2 Global Productions; walked the ramp for Tarun Tahiliani at the Fashion Week in Delhi and recently presented the 'One X One Difference Award' to Richard Gere at a grand fund-raising charity event in Toronto.

So the tag of the coolest celebrity is yet another feather in Shilpa's illustrious cap.

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