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Manish AroraCurtains come down on Wills Fashion Week
20th Oct 2008  09.50 IST
By Agencies  


Curtains came down on the fashion extravaganza in the capital after five days of gloss, glitz and creativity showcased by different designers on the ramp.

Sunday marked the finale of the premium B2B event 'Wills Lifestyle India Fashion Week 2009' with designers going home with bulk of orders and long-term relationships in plenty with both Indian and foreign buyers.




The carnival witnessed domestic and international buyers from Middle-East, the US, the UK, Paris, Japan and Malaysia. However, the event did not see any growth in terms of business this time, thanks to the global crisis.

Most of the UK-US buyers explored collections and are likely to book the orders later. "We have seen the collection. Once we go back and discuss it with team members, we will place orders. This time we are likely to book orders with Rohit Gandhi, Rahul Khanna and Prashant Verma...," said James Watson, a buyer from Liberty of London.

This time around, Middle-East buyers were seen in maximum action.

Designer Anupama Dayal said, "The response has been positive. I have got orders from Kuwait-based stores like Shamiya and others for 200 designs in the price range of USD 100-150 dollar."

However, the financial crisis has hit buyers' budgets mostly those from developed countries including the US, Paris, the UK and London.

Nichole Sewall of Anthropologie of the US said, "We have worked with Manish Arora in the past... This time we will also book orders with Ranna Gill and Rahul Khanna. We are going back and will book orders in the next few months."



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