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Model Pragya Jaiswal pips Mallika Sherawat to bag a plum role

Mallika’s thought process didn't match 'A Little...': Director
By Indo-Asian News Service
Date: Fri, Feb 21, 2014 05:25:33 GMT
 

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Model Pragya Jaiswal pips Mallika Sherawat to bag a plum role

Pragya Jaiswal

Model Pragya Jaiswal has pipped the outspoken Mallika Sherawat to clinch the plum role of a gritty woman in Indo-Canadian director Keshav Panneiry’s film "A Little Heaven In Me".

Indo-Canadian director Keshav Panneiry says his film "A Little Heaven In Me" focuses on the “fighting spirit of Indian women” and, therefore, he chose model Pragya Jaiswal over Mallika Sherawat to play the lead.

"The main reason we refrained from casting Mallika was that her thought process didn't match the subject of our film, since she had given the statement that 'India is a regressive and depressive nation for women',” Panneiry said in a statement.

"Our film shows the positive side and fighting spirit of Indian women, and her screen and public image didn't go with the character of the film," he said.

Produced by Purnima Mead under her Bibia Films banner, "A Little Heaven In Me" is about a woman, who makes an exceptional journey from being a small town girl in Rajasthan to becoming one of the best known writers in the world.

The makers zeroed on Pragya Jaiswal because they found her "promising" and her onscreen presence "charismatic".

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Panneiry said that once they decided to avoid familiar Bollywood face, "we decided to have a fresh and talented face."

"We conducted auditions. They were held in a real shoot like environment where we found Pragya very promising and her onscreen presence was charismatic," he said.

The movie will be going on floors by first week of May.

(Catch more photos of Pragya Jaiswal ahead)

Watch: Mallika Sherawat speaks her mind about state of Indian women in CNN interview
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