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Photos - Yash Raj films launches new youth films studio Y-Films! Announces three movies and seven stars

Y-Films will launch seven new faces in three movies in 2011

Date: Mon, Apr 04, 2011


Photos 14 of 19

Taaha Shah

Yash Raj Film's new youth films studio, Y-Films, launched with a bang in a young & fun event in line with the audience its catering to. Themed like an 18 year old's house party, the event unveiled its aggressive line up of 3 releases for 2011. Keeping with its vision of being a platform for new talent, Y-Films also showcased the fresh crop of directors and stars of the 3 films. Arjun Kapoor makes a debut with Y films Virus Diwan and Shraddha Kapoor gets a new look for Luv Ka The End.

The event played out the exclusive first looks of the 3 films and a ground-breaking new stop motion music video from the first release Luv Ka The End. Directed by Bumpy, the film features Shraddha Kapoor and introduces Taaha Shah. It has a foot-thumping soundtrack by Ram Sampath and is slated for release on 6th May.

Film No. 2 which is a rom-com against the backdrop of social networking is interestingly titled Mujhse Fraaandship Karoge – a cheesy take off on one of YRF's own earlier releases and colloquial internet lingo used for making friend requests. Directed by Nupur Asthana, it introduces 4 new faces, Saqib Saleem, Saba Azad, Nishant Dahiya & Tara D'souza and marks the Bollywood debut of desi folk-rocker Raghu Dixit as composer.

Film No. 3, on the other hand, is a tech-based caper, which is the story of India's youngest and most twisted hacker titled Virus Diwan. With a tagline that reads 'Enter. Infect. Escape', it's the launch pad for Arjun Kapoor.

Dressed in brand colors, the young new cast & crew, aptly represented the vibrancy, passion and energy of today's youth. Movies truly seem ready to get rocked!

Taaha Shah Photo Gallery / Stills / Images / pictures

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